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The London Chamber of Commerce and Industry LCCI International Qualifications are awarded by Pearson Education Ltd. An accredited Awarding Body providing vocational and professional qualification around the world.

Introduction

The London Chamber of Commerce and Industry LCCI International Qualifications are awarded by Pearson Education Ltd. An accredited Awarding Body providing vocational and professional qualification around the world. Pearson is accredited by the UK qualifications regulator, the Office of Qualifications and Examinations Regulation (Ofqual), and many regulatory bodies and Ministries of Education around the world recognise LCCI International Qualifications. Employers, universities and other professional bodies internationally recognise the LCCI international qualifications. LCCIs range of courses is designed to deliver the skills essential for success in todays demanding commercial environment. The Pearson-LCCI winning formula lies in its flexible programme with examination at various levels thus enabling candidates to enter at the most appropriate level for their existing skills. Pearson-LCCI also offer Diplomas and Group Awards to allow candidates to add to their marketable skills and receive professional status.

Course Learning Outcomes

This Diploma in Marketing program is suitable for anyone with a strong interest in the field of marketing, especially marketing executives of various industries. Upon completion of the program, students can apply to join professional bodies such as the Chartered Institute of Marketing.

Teaching / Learning Methods and Strategies

Trial of Past Year Examination Papers / Assignments / Classroom Face-To-Face Theoretical Explanations

Entry Requirements

  • Age: 16
  • Academic requirements: Minimum 2 GCE O level passes (at least C6 in English and any other subject) OR 3 GCE N level passes (at least grade 5 in English and any two other subjects).
  • English Proficiency: Student whose first language or medium of instruction on their qualifying programme is not English will be required to demonstrate a proficiency of IELTS 4.5 or pass in BMC English Entry test.
  • Working experiences: Nil.
  • Matured candidate: At least 21 years old with 2 years of work experience.

Assessment Information

EXAMINABLE 3-HOUR THEORY PAPER (EXTERNAL AWARD BY LONDON CHAMBERS OF COMMERCE & INDUSTRY INTERNATIONAL QUALIFICATIONS, UK) - 3 TIMES / YEAR [MAR & APR (Series 2/On-Demand) / JUN (Series 3) / NOV & DEC (Series 4)]. The compulsory question in each examination paper will be drawn primarily from Syllabus Topic A6 Selling. In addition, there will be at least one question or part of a question from Syllabus Topics 1 to 11.

Criteria of Award

Candidates must fulfill at least 75% course attendance requirements by AEB to sit for examinations. To achieve the Group Diploma, candidates must successfully complete and pass 3 modules include Mkt (core units) within 24 months duration based on 1st sitting of examinations.

Final Award

London Chamber of Commerce and Industry (LCCI) Level 3 Diploma in Marketing

Module Synopsis

The course comprise of 3 modules

  • Marketing
  • Selling and Sales Management
  • Public Relations

1. Marketing

The aim of this unit is to test the candidates knowledge and understanding on the concept of marketing and the techniques applied to the marketing of goods and services.

Candidates are expected to demonstrate: a broad strategic understanding and knowledge of the facts, terms, principles, definitions and concepts of marketing across the full range of marketing activities, including advertising, PR, sales promotion and market research; a sound understanding of current trends and change in marketing practice, brought about by technology and the Internet; the ability to apply this knowledge and understanding to real life marketing scenarios; the ability to illustrate their understanding through the use of real experiences, or created marketing examples; and communicate this knowledge and understanding using the correct reporting formats used in business.

Assessment objectives:
  • The Nature of Marketing
  • Market Forces
  • Elements of Marketing
  • The Product or Service
  • Special Aspects of Marketing
  • Special Kinds of Marketing

2. Public Relations

The aim of this unit is to test the candidates knowledge and understanding of the concept and the techniques involved in Public Relations.

Candidates are expected to: understand the profession of public relations; appreciate the role of public relations within an organisation; recognise the role of public relations consultancy; specify the strategic role of public relations in the management of communications throughout an organisation; explain the uses of different types of media, production and event organising; plan, carry out and evaluate different Public Relations activities; understand the management and employee relationship; identify and explain examples of Public Relations in action.

Assessment objectives:
  • The Nature of Public Relations
  • The Organisation of Public Relations
  • The Conduct of Public Relations
  • The Media of Public Relations
  • Ancillary Services

3. Selling & Sales Management

The aim of this unit is to test the candidates knowledge and understanding of the concept of Sales Management, techniques of selling and their role within marketing.

Candidates are expected to develop: selling skills and techniques; an understanding of sales administration; an ability to manage the sales process; an appreciation of sales records analyses. Syllabus topics are in 2 parts, covering Part A Selling - (A1) Role of Selling, (A2) Selling Objectives, (A3) Selling Process, (A4) Promotional Mix (P), (A5) Buying Process, (A6) Tactical Sales Plan, and Part B Sales Management - (B7) Managing the Sales Office, (B8) Sales Management Controls, (B9) Salesforce Recruitment & Training, (B10) International Selling, and (B11) Legal & Ethical Sales Issues.

Assessment objectives:
  • The Selling Function
  • Channels of Distribution
  • Sales Organisation and Control
  • Recruitment and Training
  • Selling Technique
  • Sales Forecasting
  • Sales Records
  • Laws and Voluntary Codes
  • Sales Management

Grading System

GRADING RESULTS
50% - 59% PASS
60% - 74% PASS WITH CREDIT
75% and above PASS WITH DISTINCTION

Expected date of release of Assessment result

Assessment results will be available to the students within 3 months upon completion of the last assessment for that assessment cycle. Appeal (if any) on assessment results must be lodged within 7 days after the release of assessment results.

COURSE DURATION TABLE
TYPE FULL-TIME PART-TIME
Local 10 Months 10 months
SDF N.A 144 Hrs
International 10 Months N.A

Specimen Certificate 

LCCI_Sample_Diploma_UPD2_BTCH1_v3_Diploma in Marketing_2

 

Fee Structures

  1. All fees are subject to the prevailing Goods and Services Tax (GST) unless specified otherwise.
  2. Course Application Fee is NOT REFUNDABLE.
  3. Do not pay your school fees before you have signed the standard student contract.
  4. All fees quoted are in Singapore Dollar (S$).esn-01
  5. Fees are subject to periodic changes without prior notice.
  6. BMC accepts the following methods of payment:
    1. Cash
    2. Cashier's order payable to BMC International College Pte Ltd
    3. Cheque payable to BMC International College Pte Ltd
    4. NETS
    5. Credit cards (VISA & Mastercard)

"ALL FEES ARE SUBJECT TO GST UNLESS STATED OTHERWISE"

Full Time Fee Structure

1-Payment Structure
Duration: 10 months
Fees Breakdown
(shows the full breakdown of total payable fees)
Total Payable
(S$)
Course application fee $160.50
Tuition Fee $2,100.00
Course material fee $50.00
FPS - Insurance $21.50
(A) Total Course Fee Payable $2,171.50
Total Course fee after Goods and Services Tax (GST) without Course Application Fee $2,323.51
2-Payment Structure
Duration: 10 months
Fees Breakdown
(shows the full breakdown of total payable fees)
Total Payable
(S$)
Course application fee $160.50
Tuition Fee $2,400.00
Course material fee $50.00
FPS - Insurance $24.50
(A) Total Course Fee Payable $2,474.50
Total Course fee after Goods and Services Tax (GST) without Course Application Fee $2,647.72
Monthly Instalment Payment Structure
Duration: 10 months
Fees Breakdown
(shows the full breakdown of total payable fees)
Total Payable
(S$)
Course application fee $160.50
Tuition Fee $3,000.00
Course material fee $50.00
FPS - Insurance $50.00
(A) Total Course Fee Payable $3,100.00
Total Course fee after Goods and Services Tax (GST) without Course Application Fee $3,317.00
Monthly Instalment with GST $331.70

 

Part Time Fee Structure

1-Payment Structure
Duration: 10 months
Fees Breakdown
(shows the full breakdown of total payable fees)
Total Payable
(S$)
Course application fee $160.50
Tuition Fee $1,540.00
Course material fee $80.00
FPS - Insurance $16.20
(A) Total Course Fee Payable $1,636.20
Total Course fee after Goods and Services Tax (GST) without Course Application Fee $1,750.73
2-Payment Structure
Duration: 10 months
Fees Breakdown
(shows the full breakdown of total payable fees)
Total Payable
(S$)
Course application fee $160.50
Tuition Fee $1,760.00
Course material fee $80.00
FPS - Insurance $18.40
(A) Total Course Fee Payable $1,858.40
Total Course fee after Goods and Services Tax (GST) without Course Application Fee $1,988.49
Monthly Instalment Payment Structure
Duration: 10 months
Fees Breakdown
(shows the full breakdown of total payable fees)
Total Payable
(S$)
Course application fee $160.50
Tuition Fee $2,200.00
Course material fee $80.00
FPS - Insurance $50.00
(A) Total Course Fee Payable $2,330.00
Total Course fee after Goods and Services Tax (GST) without Course Application Fee $2,493.10
Monthly Instalment with GST $249.31

 

International Student Fee Structure

Fees Breakdown
(shows the full breakdown of total payable fees)
Total Payable
(S$)
Course Application Fee  (not covered under FPS and not refundable with GST) $107.00
Admin Fee $150.00
Tuition Fee $3,300.00
Course Material Fee $50.00
Laboratory Fee $0.00
Medical Insurance $100.00
 Fee Protection Scheme - Insurance $36.00
Total Course Fees Payable $3,636.00
Total Course fees (exclusive of course application fee & inclusive GST) $3,890.52
* No GST involved

Updated on June 2017


COURSE DURATION TABLE
TYPE FULL-TIME PART-TIME
Local 10 months 10 months
SDF N.A 144 Hrs
International 10 Months N.A

View Ang Mo Kio Commencement Dates

PART TIME
COURSE COMMENCEMENT DATES TIME DAYS

25 Oct 17

07:00pPM - 10:00PM We

 

Call 6452 3885 for more information.

 

View Jurong East Commencement Dates

FULL TIME
COURSE COMMENCEMENT DATES TIME DAYS
16 Oct 17  10.00am-1.00pm  Mon-Fri
13 Nov 17   10.00am-1.00pm Mon-Fri
11 Dec 17   10.00am-1.00pm Mon-Fri
PART TIME
COURSE COMMENCEMENT DATES TIME DAYS
21 Aug 17  7.00pm-10.00pm  Mon
 11 Sep 17   7.00pm-10.00pm  Mon
 16 Oct 17   7.00pm-10.00pm  Mon
 13 Nov17   7.00pm-10.00pm  Mon
 11 Dec 17   7.00pm-10.00pm  Mon

 

Call 6565 5655 for more information.

View Singapore Shopping Centre (Dhoby Ghaut) Commencement Dates

PART TIME
COURSE COMMENCEMENT DATES TIME DAYS
12 Jul 17 07:00PM - 10:00PM We
25 Oct 17 07:00PM - 10:00PM We
24 Jan 18 07:00PM - 10:00PM We
25 Apr 18 07:00PM - 10:00PM We
18 Jul 18 07:00PM - 10:00PM We

 

Call 6337 7589 for more information.

online-pre-registration

Waiver of $50 Registration Fee is Not Entitled for Short Courses

Pre-register with us to receive a waiver of $50 Registration Fee when you decide to enrol. This offer is only valid for online pre-registration.

This pre-registration is applicable only to Singapore citizens, PRs and valid pass holders.
Not applicable to subsidies enrolment
(SDF/WDA, NTUC, Mendaki, CDAC, CDC).

All fields are mandatory.

 

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You may enrol at any one of our centres but the course may not be in the centre you choose to enrol.

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